Looking for the best PPC Management Company in Houston, Texas?
Successful paid advertising and programmatic campaigns require a deep understanding of your organization’s goals and your ideal customer. It’s informed with the intimate knowledge of when a target audience wants to hear from you, on what platform, even during what time of day.
As your PPC management company, we strive to achieve the best possible results with your advertising dollars because our goal is to help you get the resources you need to do what you do best. We succeed when you succeed. Are you ready to give your business a boost? Get in touch.
Why Managed PPC?
The beauty of so many things having to do with the internet is that, in theory, anyone can do them. But when it comes to pay-per-click advertising, it pays to have someone with experience at the helm. How do you run an effective PPC campaign? Don’t be fooled by services that promise the moon but can’t deliver. When you go with Computers Made Easy for your Houston PPC marketing company, you know that you’ve got a person behind you, ready to answer questions, adjust strategy, and respond to your needs to deliver on the best possible results.
Types of PPC Ads
PPC is not a one-size-fits-all digital marketing solution. There are many types of PPC ads, including:
- Search ads
- Display ads
- Remarketing ads
- Video ads
- Social ads
Which should you go with? That’s what we help you navigate as your Houston PPC management company. Don’t waste time and money trying to figure out what works. Focus on what you do best, and we’ll focus on what we do best.
What Clients Have to Say About Working with CME
Our PPC Management Company FAQ
Here are answers to a few of the questions we know are out there about what we do as your Houston PPC Management company.
What is PPC marketing?
PPC marketing or Pay-Per-Click marketing is the running of ads online (either on search engine results pages or directly on other websites) which have the aim of getting users to click on them, thus creating traffic for clients. There are a variety of different kinds of PPC ads and different ways to manage PPC campaigns. The common thing is that the ads are paid for when a user clicks them, not when they are displayed.
What does PPC management involve?
In essence, data analysis and strategic action. Click data must be taken into account to determine if the sites or keywords being targeted are proving effective at meeting campaign goals while staying within budget. Action such as modification of a landing page or changing keywords should be taken to maximize the return of a campaign. While there are some software programs that purport to do this – and they do achieve better results most of the time compared to untrained people – an experienced LOCATION PPC management company with a trained professional at the helm can generally get far better results, equaling greater profit.
How do I choose a good PPC agency?
Here are a few things to look for:
- Transparency – are they willing to share their results with you in a clear way so you can make informed decisions?
- Understanding – do they take the time to get to know your business and your goals or are they just trying to move you through a process?
- Results – they should be able to give specific instances of past success
What companies use PPC?
Almost any company – whether a business, nonprofit, or even government agency – can and does use PPC to promote various aspects of what they do.
How much does a PPC agency in Houston cost?
There are certain basic fees associated with hiring a PPC agency, but part of the nature of PPC is that you can spend different amounts depending on your needs and budget at the time.
How do I know if a PPC campaign is working?
In the end, you should know by virtue of seeing increased customer engagement with your company. However, a good PPC management company will track things like clicks and conversions (contact events) so you can get an up-to-date and concrete understanding of where your money is going.
What is the difference between PPC and SEO?
While both PPC and SEO are aspects of digital marketing and search engine marketing in particular, they are very different. Here are a few of the highlights:
- PPC is immediate, SEO takes time. You can start and stop a PPC campaign instantly with the click of a button. SEO often takes weeks or months to see results, and once you have them you don’t want to let them go.
- PPC costs every time, SEO requires an up-front investment. With PPC you may pay to set up a new campaign, and you will certainly pay per click. With SEO, you can get as many clicks as you like without paying anyone anything. Setting up and maintaining good organic SEO results is where the costs comes in.
- PPC can apply to any website that hosts ads, SEO is only relevant on search engine results pages (SERPs).
Houston, Texas PPC Management Company